SRS Cinemas Unveils Contemporary Look For Its Staff

SRS Cinemas, India’s leading and burgeoning cinema chains, unveiled new uniform for its staff across its network. Designed by globally renowned fashion designer Rajesh Pratap Singh, SRS Cinema staff is all set to get into a new and refreshed look with their black uniform highlighting the SRS logo in red colour.

The uniform reflects a professional outlook and has a
contemporary and lively appeal and style to it so that the staff feels more energetic and enthusiastic. The well styled, uniform in red and black colour tones put a strong focus on the company’s brand image and project a classy, elegant and corporate outlook. The change in uniform is in line with SRS vision to offer its staff a refreshing new look that is more in sync with current trends and modern outlook.

Mr. Sunil Jinda, Managing Director, SRS Limited, said “We are delighted at the launch of the new classy look. Uniform worn by the staff is a significant element in reflecting the image of the company. Designer Rajesh Pratap Singh has worked with great fervor to design the new uniform for us and he has done a remarkable job, harmonizing the look closely with the overall SRS brand image.” He further added “SRS Group is committed to providing an enriching experience to its customers and regularly strives to enhance its services in order to meet the ever-changing requirements of the industry and consumers.”

Mr. Rajesh Pratap Singh said, “It has been a pleasure working for one of India’s pioneer organization – SRS Group. We have created the uniform keeping in mind the vision of the organization and sincerely hope that our efforts have justified the spirit of SRS Cinemas.”

Over a time span of 12 years; SRS Cinemas has grown from a single theater to a large, mature player that is now a well-established name in Cinemas. The company has its multiplexes across 16 cities that include Faridabad, Gurgaon, Faridabad, Allahabad, Lucknow, Agra, Saharanpur, Bareilly, Bhiwadi and others.

About SRS Group
Founded by Dr. Anil Jindal in 1986, The SRS Group headquartered in Delhi NCR runs a diversified business enterprise with a presence in entertainment & lifestyle, real estate, financial services, healthcare and retail sectors. It has 3 listed companies on BSE and/or NSE under its fold, among others.

The SRS Group as a whole has a turnover of over Rs 6000 crores. Its operations span across several cities in north India such as Delhi, Gurgaon, Faridabad, Karjat (Mumbai), Noida, Ghaziabad, Shimla, Sonepat, Bareilly, Rewari, Gorakhpur, Ludhiana, Patiala, Lucknow and more, in addition to presence in Ahmedabad and Mumbai as well.

SRS Cinemas has been awarded ‘Best Multiplex of the year- North’ in MULTIPLEX EXECELLENCE AWARDS endorsed by Asian Confederation of Businesses. SRS Group has been ranked as the 48th fastest growing company in 2013-14 by Business World (July 2014 issue)