Parryware, India’sleading manufacturer of bathroom products is
celebrating this Women’s Day by contributing 1000 Indian style -Pink
toilets to Swachh Bharat Mission, Ministry of Urban Development (MoUD)
to make Delhi - Open Defecation Free. Parryware’s contribution towards
PM Modi’s flagship programme of 'Swachch Bharat Mission' is to promote a
nationwide initiative that aims to build a social movement for
sanitation and toilet use there by leading to an open-defecation-free
India.
The initiative is a part of the company's corporate social
responsibility plan (CSR) and is inspired by Prime Minister Narendra
Modi's Swachh Bharat Mission. 1000 Indian style toilets in shades of
Pink will be installed at the market areas, urban slums and areas around
railway station in the capital to make “Open Defecation Free” with the
Ministry of Urban Development, as the initial step to achieve
well-maintained sanitation and hygiene facilities for women.
“Women
are an inherent part of the society and it is each of our
responsibility to make them feel secure and confident. This contribution
is our endeavor to contribute towards their safety and hygiene by
providing sound sanitation facilities. We are one of India’s leading
bathroom products solutions provider and believe in contributing towards
this dream project initiated by our PM Narendra Modi and his team under
Ministry of Urban Development. This Women’s Day, we are contributing
towards providing sound sanitation facilities for women in the capital.
We hope to bring a change in the mind of the people towards a better
hygiene, sanitation and thereby intend to create an open defecation free
India”, said Pau AbellóPellicer, MD, Roca Bathroom Products Pvt Ltd.
“I
would like to thank Parryware for actively contributing towards the
Swachh Bharat Mission and safe sanitation for Women. While women safety
has always been on top of our agenda while devising sanitation plans,
this contribution from Parryware will set an example for other
corporates to join the mission. I hope this is just a start and with
everyone’s support, we can achieve a nationwide open defecation free
status soon.” said Praveen Prakash, Joint Secretary, Ministry of Urban
Development& Mission Director, Swachh Bharat Mission.
ROCA’s
ethos is perfectly captured in its brand essence: trust, innovation,
practicality, value offerings and contemporaneity and is well aware of
the importance of conserving and improving the surroundings by thinking
today on how it wants to designs your cleaner and better tomorrow.
About Parryware
Parryware, India’s leading manufacturer of bathroom products,
originated from EID Parry, one of the country’s oldest and most reputed
business entities. In 2006, it entered into a joint venture with Roca
Corporación, Spain, and became a Roca Group subsidiary in 2008 and
turned into a wholly-owned subsidiary of the Roca Group in 2011.
Relaunched
into a new avatar in 2015, Parryware continues to hold the title,
‘Superbrand’ for the year 2014-15. Parryware, with its more than 60 year
heritage has firmly positioned itself in the market with its seven
manufacturing units strategically located across the country and with
presence in several overseas markets.
Brand’s strong foothold in
the market has been testified by coveted titles such as ‘Trusted Brand’
(received in 2012, 2013 & 2014), ‘Super brand’ (in 2007 & 2015)
& ‘Powerbrand’ (in 2010-11) and many prestigious endorsements from
the leading International quality certification authorities. True to its
legacy, Parryware continues to progress from strength to strength and
charter ahead as a provider of complete and contemporary bathroom
solutions for India. For more information - http://www.parryware.in/
About Roca Group in India
Roca, a Spanish Owned Group, has been a global frontrunner in the
bathroom space for almost 100 years with a focus on Design, Innovation,
Sustainability and Wellbeing. With a presence in over 135 countries and
75 production plants spread across five continents, Roca is the ultimate
worldwide benchmark reference for the creation of bathroom products.
In
India, Roca consolidated its position by joining hands with Parryware
in 2006. With a solid distribution network in place, Roca India has a
Pan India retail presence, which is targeting to expand its retail
presence in Tier II and III cities, is aiming to add upto 100 dealers
across all brands including Parryware, Roca and Laufen. Backed by a
strong and rich pedigree, Roca India is poised to continue its
revolutionary and leading presence in the country. For more information -
http://www.roca.in/
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