Kulpreet, a visionary entrepreneur, IT expert and progressive thought leader! Having over 8 years of proven expertise in the forte of Marketing Management, she has donned various hats and juggled past several challenges at a highly reputed organization like IBEE Solutions.
After efficaciously serving her position at IBEE Solutions, she began to work on her brainchild Shop Pirate in the year 2013. It is not only an online deals and coupons
site, but much more than that.
During the early days of working on this venture Kulpreet had realized that though online shopping had become phenomenally successful in India, it was yet to become handy. Moreover, the lack of transparency in the entire system had kept the buyers away from what could have been the simplest way to shop their hearts out.
So, with the thought to create an online marketplace that would not only offers latest working coupons but also address the fear amongst shoppers through its genuine and transparent operations, she along with her partner Suresh Kumar launched Shoppirate.in in July 2013. Since then there’s no looking back.
Recently, Shop Pirate received a seed fund worth Rs. 50,00,000from Confidance Holding Pvt. Ltd. - a vibrant and upcoming investment firm known for supporting innovative and unique business ideas. Till date the company has invested in some fascinating and out-of-the-box ideas hailing from different industries.
Kulpreet hails from Bhopal, and since childhood she had the spark of an innovator and visionary leader. Her will to excel, a deep-rooted understanding of the marketing tactics and diversified exposure helped her in boosting her business acumen and learn useful lessons of entrepreneurship.
Moreover, during her initial professional stint she had successfully aided the organization during a major acquisition. She also looked after various strategic and operational activities like basic implementation of business strategies, negotiation and fund raising. Being a keen observer, smart learner and strong-headed woman, she never shied away from taking up entrepreneurial challenges.
Kulpreet did her schooling fromST Joseph Convent and graduated in 2001. She is a postgraduate degree holder inMBA(HR) from Osmania University. Kulpreethas a strong IT background and thus has a perfect blend of technical and business knowledge.
Above all, she is true role model for every woman who dreams to take on the world with her own set of rules and aspirations!
Here in a very candid e-mail interview to Hitendra Gupta, ShopPirate Co-Founder Ms Kulpreet Kaur opens up on host of issues.
Extracts from the Exclusive Interview:
Q- Tell us something about yourself ?For over 8 years I have been closely working with startup ventures, administering their overall operations. I understand the infrastructure of the Information and Technology industry – from strategy formulation to solution delivery – and enable technology to enhance all processes and scale the organization to the next level. Belonging from business family, entrepreneurship was always in blood.
Q- When did you know you wanted to become a entrepreneur? Q- Tell me how you got your break in this industry?
We are a close knitted family, wherein I have always seen my father as a business leader, how he started from scratch and made success, he is till date my inspiration. His real time experience and challenges he faced in his course of journey always inspired and sparked within me the entrepreneurial drive. My mother always wanted we 2 sisters to stand on our own feet and be independent, we were always told that when boys can do it why not we. And when I found the gap in coupon space wherein shoppers were still struggling to get the working coupon to do online shopping, then I decided to take the plunge and here you have – India’s one of the best online Discounts and Deals website – ShopPirate.in
Q- When did it become clear to you that this is what you wanted to do?When I started with this idea, merchants were not keen to provide coupons and likewise awareness was not there. But in due course of time, merchants started realizing that we solve shoppers hunt for coupons which gradually helps them to get more conversions and now big giant like Flipkart who earlier did not believed in offering coupon did so recently. He also tied-up with us like other active users. This development has further strengthened my belief in my business and my venture Shop Pirate.
Q- Who are the people in career that you depend on most ?Mr. Betrand, my partner is my mentor and since 9 year of association with him I have learnt from him good entrepreneurial and leadership skill required to run a startup.
Q- Please tell us a little about where your career has taken you since set-up Shoppirate.in. What are your proudest moments?It has been good learning experience and learnt various aspects of running a business, from handling team to finances every functions needs proper strategic planning and process. Today I am more confident and not scared of challenges because I know to find a solution. When I look at shop pirate getting ranked for Redbus coupons at number 1 position make me very proud as within 3 months of going live, we achieved a milestone.
Q-If you had a month off to do what you want, what would it be?There are lots of good books which I would like to read so first thing which I would be doing is reading all those books. Then 2nd on my list is traveling and exploring new places in India.
Q- How do you begin your day?Usually I begin my day with thanking God for his grace. After that I go for my early morning walk followed by breakfast with family and reaching office on time. After that first thing I do in my office is to meet all my team members and discuss our day plans to achieve common goal i.e to save shoppers time and money by giving them latest working coupons and deals.
Q- What else can we be expect from you ?
For sure, best of the best deals on ShopPirate.in
Q- Where do you see yourself in the years ahead?I am sure years ahead, ShopPirate will be the most preferred destination for all the Shopoholics and will be ranked No 1 on all the platforms. Shop pirate is on the mission to build the platform where shoppers save time and money while they shop online, with this we will be expanding to Canada and US market.